This #FemaleFounderFriday, we celebrate Berkeley Haas #EWMBA ’20, Rory Stanton, founder of Aila Health! 🐻
Aila Health brings AI-driven precision health to patients in their homes. The need for remote management has grown exponentially, as patients and health systems self-manage COVID-19 and other conditions at home.
Rory is a case study in grit and resourcefulness as she has bootstrapped her vision using resources/classes at both UC Berkeley and UCSF, along with a Berkeley Haas Student Seed Fund grand and 100s of customer discovery interviews. 💪💪
Originally conceived as a platform for chronically ill patients, she has pivoted fearlessly, using extensive feedback from payers and pharma players to uncover adjacent markets for the best go-to-market strategy. 🎯
“As a non-technical founder, I did not expect I would be so involved in building the product. I have learned new software tools to build wireframes in Figma, created technical specifications documents, created a software architecture plan and hired a development team with the right mix of skills to execute it.”
The team was awarded a $30K NSF I-Corps customer discovery grant and will be participating in the National program this summer with the goal of applying for a Phase I SBIR grant ($225k) this Fall.
What can NSF I-Corps do for your STEM startup? Apply for our next one week course by end of day today! https://cutt.ly/YyGxINI
More about Aila Health’s journey here! https://youtu.be/bpiD7tZNTEc